Maison Corbeil is a Quebec company specialized in high-end furniture and decoration items. In 2013, the company appealed to Paprika to design its new furniture collection entirely made and designed in Quebec.
Inspired by our distinct cultural heritage, we entitled this promotion the “Québécois accent”. Ceinture fléchée, popular expressions, and traditional icons were selected to symbolize the uniqueness of Quebec people. This popular concept was presented in the form of printed promotions, hoardings, and the interior decoration of Maison Corbeil’s stores.