Established by specialized dental surgeon Dr. Mireille Faucher, Simplicim fosters an implantology approach. The company’s philosophy is to promote the development of implantology among dental care professionals. It offers several training sessions with the aim of privileging collaborations and transmission of knowledge in the realm of oral and maxillofacial surgery. All things considered, its first mission is to offer implantology services to its patients. Thus, to promote their anaesthesia services, Paprika created a little cardboard leaflet that plays with the circle, which is representative of the brand, and the company’s corporate green. As for the envelope, we treated it in a typographic light to show all the side effects that the patients won’t have to suffer from.