Baronet is a high-end furniture manufacturer. In 2005, the company created “Baronet Silver”, a secondary brand which groups together the most luxurious items of its main collection. The manufacturer also asked Paprika to design the showroom dedicated to the exclusive brand.
For the occasion, we created an invitation made from six removable coasters printed in silver ink on light pink cardboard. Those coasters were distributed to guests at the launch of “Baronet Silver”, but they were mostly used for the creation of an impressive piece covering an entire wall of the exhibition room. To honor the brand’s designation, all the graphic elements printed on those coasters were, directly or indirectly, connected to the term silver.