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      MAC / Tousignant
      MBAM / The Museum gets bigger
      Musée des beaux-arts de Montréal (MBAM)
      Les Allusifs / ¾ Polar

      • McCord Museum / Illusions – The art of magic

        Publishing

      • Eureka / Catalogue

        Publishing

      • Canada Post / Formula 1

        Stamp

      • Simplicim / Denturomax

        Packaging, Promotion

      • Trudeau Fondation / 2016 Annual Report

        Publishing

      • Canada Post / Year of the Rooster

        Stamp

      • William Gray / Branding

        Branding

      • Must Society / Concept-Store

        Environment

      • Must Society / New in Griffintown

        Branding, Promotion

      • Peter Lindbergh / A Different Vision on Fashion Photography

        Publishing

      • Materia / Branding

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      • Stewart Museum / Curiosities

        Promotion, Publishing

      • Notabilia / 22 lettres imaginaires d’écrivains bien réels

        Publishing

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      • McCord Museum / Notman

        Publishing

      • MBAM / Paprika on display

        Environment

      • Maison Corbeil / Clipboards

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      • Maison Corbeil / Colette unveiled

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      • Maison Corbeil / 2015 Catalogues

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        Publishing

      • Canada Post / Christmas 2015

        Stamp

      • Notabilia / Quand le diable sortit de la salle de bain

        Publishing

      • McCord Museum / Through The Eyes Of Vittorio

        Publishing
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      Musée des beaux-arts de Montréal (MBAM)

      MBAM / The Museum gets bigger

      Environment

      During the renovation works of the Museum of Fine Arts of Montreal, Paprika installed temporary signage entitled “The Museum gets bigger” to conceal the occasional indoor and outdoor inconvenience caused by those major works. By adopting the institutional yellow colour as a sort of visual medium, we made great fences in which three visual concepts matched with each other to create a playful and original environment. We first tempered the MBAM logo by rebuilding it with the help of construction site tape. Moreover, we typographically exploited the onomatopoeia associated with the common noise around renovation works. Finally, we took pleasure in integrating renovation-related elements to the works such as paint cans, safety helmets, and various tools. The installation seems to have pleased the passers-by. Some of them even claimed ownership of a few reproductions!

      Awards:

      • Grafika 2010
 - Grand Prix / Projet spécial
      • Type director’s club 2010
      • ADC Annual Awards 2010 - Silver Cube Award / Environmental
      • AIGA Annual Design Competitions 31 - Price / Informing – Signage
      • Graphex 2010 National Design Awards - First place / Signage and environmental design
      • Coupe Magazine 2010
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