Paprika

Paprika / More to Love

Packaging, Promotion

For the holidays, Paprika wished to offer its clients and friends a little something to thank them for their loyalty. The chocolate truffle was our source of inspiration for 2012. Its cocoa texture prompted the creation of an original box made of brown chocolate velvet. To make this packaging unique and show that nothing is sheltered from our imagination, we deliberately twisted it. We played with the theme “More to love” and placed the truffles in a bag marked with the words “3125 calories of truffles” and a ludicrous nutritional value chart.

Awards:

Coupe Magazine 2014